Last night, music heads received one of the biggest scares in hip-hop history. No, it wasn't Kanye threatening to tell someone about themselves again. And it wasn't Dr. Dre announcing his abandonment of this mythological Detox album. It was worse. So bad that there were people declaring to quit their dreams and passions in the music industry if this particular situation occurred. Anarchy was about to ensue on Twitter as this tweet nearly broke our hearts:
RT @AtIanticRecords: Congrats to @50tysonofficial on signing with Atlantic Records Welcome to the label!
.........???? mwahahahahahahahhahahahahahaahhahahahahahahahaha.
Along with thoughts of Atlantic Records declaring bankruptcy after all of their artists trashed their contracts, I thought to myself "who the f@%$ is this dude to where he can even be considered as an act that is worth the investment? Even though this situation was slated as a rumor, it has to be the publicity. And for this reason, I hate the public.
Back in the day, 50 Tysons symbiotic father Curtis Jackson, aka "50 Cent" used an impressionable marketing strategy that kept his name in the mouths of anyone relevant in the industry. His "How to Rob" track basically named everyone that he would stick-up if he had the chance. This tactic got him announced at Jay-Z's concert when Hov opened up with that infamous line: "I'm about a dollar, who the f@%$ is 50 Cent?" At that point "Fiddy" won, we were sold and the rest goes down in hip-hop history. Now we are in hip-hop hell.
It's terrible enough we have the Waka Flockas and the Gucci's and the Lil B-list of completely unnecessary, no-base rappers in which labels have felt the need to invest. I understand being that a huge portion of the public are brain dead so its an easy sell. I get it. But how would anyone even consider signing 50 Tyson, let alone putting a camera in front of him so he can "nig out" and claim himself as someone to look at? Yeah I heard that the guy has autism and folks feel like he should get a pass....but so? Would you let a blind person drive your car, out of fairness? Since people feel like things should be fair, how about this: Lets give all the blind people keys to vehicles and let them drive wherever and whenever they feel like for a day. Just let me know the date so I know to stay home.Don't get mad. I'm sure if you're reading this you're not blind.
Cruel, I'm sorry but understand the psychosis here. Rap music today is just like a bunch of blind people driving. And somebody gave 50 Tyson a set of keys! Where hip-hop used to be real-life streets and highways, it has become a closed course for crash dummies. I don't want to take the first exit to the nearest rest area, but I'm beginning to grow tired of the gimmicks and as an avid lover of hip-hop music, the drive is becoming harder and more dangerous. Why?
Because. A blind person can't see what's behind them (a rich hip-hop history) nor what's in front of them (the impression they leave on hip-hop future).
Go on and marinate on that for a minute.
(Sigmund's Dope™ is a registered trademark under EGO Marketing & Branding Constitute™)
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